SARASOTA, Florida, March 12, 2010 – Blue Strategy + Creative Intl. revealed a new brand for Sarasota-based Tax Technology company Red Moon Solutions.

Founded by the former CIO of Arthur Andersen. Red Moon provides tax technology solutions to Fortune 500 companies, smaller businesses and Big Four Accounting firms.

Beginning with a new tagline—“The Tax Solutions You Want”—Blue created an entirely new brand image and message for Red Moon Solutions. The brand strategy will be delivered through both traditional and digital delivery.  The work includes new product logos, software packaging, social media development and  a blog and podcast series by CEO and business thought-leader Jim Shedivy. See Blue’s full transformation of Red Moon Solutions at http://blueintl.com.

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